Harrah's Cherokee Valley River | $275M expansion opens 2024!

Nation | Tribe - Eastern Band of Cherokee Indians

HARRAH'S CHEROKEE VALLEY RIVER HOTEL & CASINO

777 Casino Parkway
Murphy, NC 28906

(828) 422-7777

Harrah's Cherokee Valley River Casino & Resort in Murphy is doubling the size of its facilities with a $275 million expansion project. Construction began Sept. 29, 2022 to add more gaming space, a hotel tower, spa, rooftop restaurant and a parking deck. Details.

The casino expansion was completed in May 2024. The hotel and parking structure will be completed in late 2024.

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Harrah's Cherokee Valley River Casino

The Eastern Band of Cherokee Indians own Harrah's Cherokee Valley River Casino near Murphy in Cherokee County, NC, as well as Harrah's Cherokee Casino Resort in Cherokee, NC.

In April 2013 the Eastern Band of Cherokee Indians first announced plans to build the $110 million Harrah's Cherokee Valley River Casino. The ground breaking was held October 15, 2013, and the grand opening was celebrated September 28, 2015.

Harrah's Valley River Casino & Hotel, is located on an 85-acre tract of tribal land in the western North Carolina mountains near U.S. 19/74. The location is an hour from Harrah's Cherokee Casino Resort and two hours from Chattanooga, Knoxville, and Atlanta.

In October 2022 Harrah's Valley River Casino & Hotel began a $275 million construction project to expand the casino and add another hotel tower. The casino floor expansion was completed in May 2024 adding 25,000 square feet of new gaming space, 300 more slot machines, 8 more table games, and a World Series of Poker room.

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News Headlines

Harrah's Cherokee Valley River | $275M Expansion Nears Completion October 18, 2024 - Harrah's Cherokee Valley River Casino & Hotel issued a press release Wednesday to announce the progress achieved so far in construction of its new ... Read more Harrah's Cherokee Valley River | Valley Tower Opens Soon October 4, 2024 - The $275 million expansion project is nearing completion at Harrah's Cherokee Valley River Casino & Hotel in Murphy, and a new 12-story hotel tower ... Read more Harrah's Cherokee Valley River Expansion | July 2024 Update July 9, 2024 - Harrah's Cherokee Valley River reached a major milestone this month in the construction of its new 12-story hotel tower. The final beam was placed atop the steel-frame ... Read more Harrah's Cherokee Valley River Completes Casino Expansion May 24, 2024 - The first phase of a $275M expansion project at Harrah's Cherokee Valley River Casino has been completed with the opening of 25,000 square feet of new casino space. ... Read more Harrah's Cherokee Valley River Casino's $275M Expansion | March 2024 Update March 29, 2024 - Construction of a $275 million expansion project at Harrah's Cherokee Valley River Casino is ahead of schedule to open late this year ... Read more More Headlines ...

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Features of Harrah's Cherokee Valley River Casino & Hotel

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News Articles

Harrah's Cherokee Valley River | $275M Expansion Nears Completion

October 18, 2024

Harrah's Cherokee Valley River Casino & Hotel issued a press release Wednesday to announce the progress achieved so far in construction of its new Valley Tower. The tower will add 296 rooms, a year-round indoor pool, a 9,600 square-foot salon and spa, and dining venues including a 12,000 square-foot rooftop restaurant.

Room bookings for the new Valley Tower can be made online today for dates beginning March 1, 2025. Earlier dates may become available for a limited number or new rooms.

"We're thrilled to share our progress made to Valley Tower and are eager to welcome guests to experience the luxurious new rooms and enhanced amenities soon. Every detail of the Valley Tower has been thoughtfully designed with our guests' comfort and enjoyment in mind."

- Lumpy Lambert, GM Harrah's Cherokee Valley River Casino Hotel

Work crews have completed the following items:

The first phase of the $275 million expansion project at Harrah's Cherokee Valley River Casino & Hotel was completed last May with the grand opening of the 25,000 square-foot expanded casino floor.

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Harrah's Cherokee Valley River | Valley Tower Opens Soon

October 4, 2024

The $275 million expansion project is nearing completion at Harrah's Cherokee Valley River Casino & Hotel in Murphy, and a new 12-story hotel tower, named the Valley Tower, will soon open.

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Harrah's Cherokee Valley River doubles hotel space with new tower, boosts local economy - Courtesy of WLOS News 13, Sep 23, 2024. Available from YouTube

The new Valley Tower will feature 296 rooms, an indoor pool, and dining venues. A rooftop restaurant, a spa, and a retail shop will open later in 2025. Reservations will soon be accepted for occupancy in early 2025.

The hotel tower is the last phase of the $275 million expansion project that began two years ago. In May of this year, the first phase of the project was completed when an expanded casino floor was opened. The new gaming space added 23,359 square feet, 300 slot machines, 8 table games, a WSOP poker room, and a center bar.

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Harrah's Cherokee Valley River Expansion | July 2024 Update

July 9, 2024

Harrah's Cherokee Valley River reached a major milestone this month in the construction of its new 12-story hotel tower. The final beam was placed atop the steel-frame hotel structure and celebrated with a Topping Off Ceremony.

The ceremony was attended by Harrah's Cherokee officials, Eastern Band of Cherokee Indians leaders, construction representatives, and project team members. Each attendee signed the steel beam during the ceremony. An American flag and a tradition pine tree were attached to the beam before it was hoisted into place.

Construction of the hotel will be completed late this year. The hotel will have 296 rooms, a rooftop restaurant, a spa, and a fitness center. The rooftop restaurant will be 12,000 square-feet with amazing views, a 12-seat bar and a wine cellar. The spa will be 9,600 square-feet with six treatment rooms, a relaxation lounge, and a salon.

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Harrah's Cherokee Valley River Completes Casino Expansion

May 24, 2024

The first phase of a $275M expansion project at Harrah's Cherokee Valley River Casino has been completed with the opening of 25,000 square feet of new casino space. The gaming floor size is now 75,000 square feet and features 1,350 slot machines, 60 table games, a new World Series of Poker room with ten tables and a casino bar with seating for 22.

The expansion project at Harrah's Cherokee Valley River Casino continues with the construction of a 12-story hotel tower, which will open late this year. The new hotel will include 296 rooms, an indoor pool, a fitness center and a rooftop restaurant. There will also be a new parking garage which will also open late this year. The new structure will have 1,700 parking spaces and a sky bridge to the hotel.

Harrah's Cherokee Valley River is owned by the Eastern Band of Cherokee Indians.

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Harrah's Cherokee Valley River Casino's $275M Expansion | March 2024 Update

March 29, 2024

Construction of a $275 million expansion project at Harrah's Cherokee Valley River Casino is ahead of schedule to open late this year. The project is doubling the size of the existing property by adding a new hotel tower, more casino gaming space, and a new parking structure. See project details.

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Harrah's Cherokee Valley River Casino expands hotel, adds game tables, 300 slot machines - Courtesy of ABC 13 NEWS, Mar 27 2024. Available from YouTube

Casino
The new casino space is set to open later this spring. The expansion will add 23,359 square feet to the casino floor, 300 more slot machines, 8 more table games, a WSOP poker room, and a center bar. This will be the largest casino floor in North Carolina.

Hotel
The new 12-story hotel tower will open late this year. Construction has reached the tenth floor. The interior framing crews are working on the first six floors.

Exterior
Exterior work continues on the main entry. The new parking deck will open this summer.

Harrah's Cherokee Valley River Casino & Hotel remains fully open during this construction period.

The Eastern Band of Cherokee Indians owns this casino, as well as the Harrah's Cherokee Casino Resort in Cherokee, NC. The tribe also shares ownership with Caesars Entertainment in Caesars Virginia in Danville, Virginia, and Caesars Southern Indiana in Elizabeth, Indiana.

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Harrah's Cherokee Valley River $275M Expansion Update - Dec. 2023

December 12, 2023

This flyover video of Harrah's Cherokee Valley River Casino & Resort in Murphy, NC shows the construction progress of the $275 million expansion project started in Sep. 2022. The project will add more casino gaming area, a new hotel tower, and a new 1,500-space parking deck.

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10_13_2023 - Courtesy of HCVR Drone, Oct 14, 2023. Available from YouTube

The casino expansion will be completed next summer along with the parking deck. The expanded casino will be 25,000 square feet larger with 300 new slot machines, 8 more table games, and 'World Series of Poker' poker room. The new parking deck will connect directly to the casino with a covered walkway.

In late 2024 the new hotel tower will open. This 296 room addition will include a rooftop restraurant with indoor and outdoor seating, an indoor pool, fitness center, and full-service spa and salon.

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Harrah's Cherokee Valley River's $275M Expansion Project

October 6, 2022

Harrah's Cherokee Valley River Casino & Hotel broke ground last week on a $275 million construction project to double the size of its casino and hotel. The current size is 311,011 square feet. The expansion will add 315,158 square feet with new casino space, a hotel tower, spa, rooftop restaurant and more parking.

The groundbreaking event was held one day after celebrating the seventh anniversary of the casino, which opened Sept. 28, 2015.

NEW CASINO SPACE
The casino floor will add 23,359 square feet and host 300 new slot machines, 8 new table games, a 10-table WSOP poker room, and a new casino center bar and lounge.

Casino Center Bar at Harrah's Cherokee Valley River

NEW HOTEL TOWER
A new hotel tower will add 296 rooms and double the current room capacity. Features will include an indoor pool, and a 20,000-square-foot meetings and events room.

Hotel Guest Room at Harrah's Cherokee Valley River

Hotel Lobby at Harrah's Cherokee Valley River

Hotel Indoor Pool at Harrah's Cherokee Valley River

NEW ROOFTOP RESTAURANT
A 12,000-square-foot rooftop restaurant will serve breakfast, lunch, and dinner. Guest capacity includes 250 indoor dining seats, 30 outdoor terrace seats and a 25-seat bar.

NEW SPA
A full-service spa and salon will feature six treatment rooms, sauna, steam room, plunge pool, and a relaxation room.

Spa at Harrah's Cherokee Valley River

NEW PARKING DECK
A new parking structure will provide 1,700 additional parking spaces with covered access to the casino and hotel lobby.

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Cherokee approves $275 million expansion of Valley River Casino & Hotel in Murphy

July 20, 2021

The Cherokee Tribal Council has approved a $275 million master plan to add a second hotel tower and more gaming at Harrah's Cherokee Valley River Casino in Murphy. A council resolution was passed July 8th.

Details of the plan have not yet been released, however, Harrah's Regional Vice President for Marketing Brian Saunooke said the plan includes "an additional hotel tower, a new restaurant, a hotel lobby cafe, a spa and indoor pool, additional gaming space and additional parking".

An architectural has been selected to develop a conceptual design and prepare a cost analysis.

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News Headlines Continued

2024

North Carolina's First Mobile Sportsbook is Launched Early on Tribal Land March 6, 2024 - Caesars Sportsbook has officially launched the first legal mobile sportsbook in North Carolina on the tribal lands of the Eastern Band of Cherokee Indians. ... Read more

2023

Harrah's Cherokee Valley River $275M Expansion Update - Dec. 2023 December 12, 2023 - This flyover video of Harrah's Cherokee Valley River Casino & Resort in Murphy, NC shows the construction progress of the $275 million expansion project ... Read more Harrah's Cherokee Valley River's $275M Expansion Project October 6, 2022 - Harrah's Cherokee Valley River Casino & Hotel broke ground last week on a $275 million construction project to double the size of its casino and hotel by adding gaming space, a hotel tower ... Read more

2022

Eastern Band of Cherokee partners with Caesars Virginia August 12, 2022 - The Eastern Band of Cherokee Indians (EBCI) has joined with Caesars Entertainment to build the new $650 million Caesars Virginia in Danville, VA. The two partners have a 20-year ... Read more

2021

Indiana approves Cherokee (EBCI) purchase of Caesars August 23, 2021 - The Indiana Gaming Commission (IGC) last week approved the $250 million sale of Caesars Southern Indiana to the Eastern Band of Cherokee Indians. The deal is expected to close next month. ... Read more Cherokee approves $275 million expansion of Valley River Casino & Hotel in Murphy July 20, 2021 - The Cherokee Tribal Council has approved a $275 million master plan to add a second hotel tower and more gaming at Harrah's Cherokee Valley River Casino ... Read more NC Cherokee casinos will ban smoking December 17, 2021 - The Tribal Council of the Eastern Band of Cherokee Indians passed an ordinance last week to significantly limit smoking at Harrah's Cherokee Casino Resort and Harrah's Cherokee Valley River in Murphy. ... Read more Catawba Two Kings Casino wins legal challenge from Cherokee Indians April 23, 2021 - The North Carolina-based Eastern Band of the Cherokee Indians sued the South Carolina-based Catawba Nation to stop construction of the Two Kings Casino at Kings Mountain, NC. ... Read more North Carolina
Cherokee open first sportsbooks in North Carolina March 19, 2021 - The Eastern Band of Cherokee Indians opened "The Book" sports wagering venues yesterday inside their two casinos, Harrah's Cherokee Casino Resort in Cherokee and Harrah's Cherokee Valley Casino in ... Read more NC Cherokee casinos get federal approval for sportsbooks March 8, 2021 - This week the Eastern Band of Cherokee Indians received the final approval needed to open "The Book" sportsbook at each of their two North Carolina casinos. An opening date is expected ... Read more

2020

NC Governor approves sports betting at Harrah's Cherokee Casinos December 9, 2020 - After an excessively long delay, Gov. Roy Cooper signed a sports betting agreement with the Eastern Band of Cherokee Indians to allow sports betting at Harrah's Cherokee ... Read more Eastern Band of Cherokee Indians forms company to buy non-tribal casinos December 2, 2020 - Last month the Eastern Band of Cherokee Indians Tribal Council approved a measure to create a limited liability corporation for the purpose of acquiring other casinos ... Read more Eastern Band of Cherokee Indians fight two potential casino rivals November 23, 2020 - For 25 years the Eastern Band of Cherokee Indians has owned the only casinos in North Carolina. However, that may change in the next few years as new competition comes from ... Read more Catawba's King Mountain Casino is opposed by Buncombe County August 23, 2020 - Buncombe County has joined the Eastern Band of Cherokee in opposition to the tribal casino under construction by the Catawba Indian Nation at Kings Mountain, NC. The ... Read more Harrah's Cherokee Casinos reopen May 28 May 28, 2020 - Both Harrah's Cherokee Casino Resort and Harrah's Cherokee Valley River Hotel & Casino reopened today May 28. Both have been closed since May 18 when they were shut down against COVID-19 ... Read more

2019

Harrah's Cherokee Casinos partner with NFL Carolina Panthers November 12, 2019 - Harrah's Cherokee Casinos and the Carolina Panthers have signed a 5-year sponsorship and partnership agreement involving naming rights to the pre-game and post-game ... Read more North Carolina approves sports betting at Cherokee casinos July 26, 2019 - Gov. Roy Cooper has signed into law the legalization of sports betting at Harrah's Cherokee Casino Resort in Cherokee, NC and Harrah's Cherokee Valley River Hotel & Casino in Murphy, NC. ... Read more

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