To kick off the summer season, Bally's presents "Beat the Heat." This Atlantic
City-first is triggered when the temperature outside exceeds 72 degrees, the
first 1,000 people who insert their Total Rewards Players Card into a slot
machine after the "official" temperature is read at 3pm will win $1 in free slot
play for every incremental degree, minimum of $5 per guest.
"'Beat the Heat' is just one more reason Bally's Atlantic City should be a top
choice when it comes to planning a summer vacation," said Joe Domenico, Senior
Vice President and General Manager of Bally's and Showboat Atlantic City. "No
matter who you are, or where you're from, we're all here for the same
reason...to be part of the 'center of the action.'"
Hundreds of prizes will be given out each day, from Memorial Day Weekend, May
27th until July 4th, including shirts, sunglasses, water-bottles, sweat-bands,
and thermometer key-chains. "Beat the Heat" will feature live broadcasts from
some of the region's most recognizable meteorologists. Temperature will be
sourced from AccuWeather.com.
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