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Nooksack River Casino announces 'Free Fee Days' in Dec

PRESS RELEASE

December 06, 2010

Throughout the month of December, Nooksack is saying “thank you” to customers at its Deming property, in Washington, with special savings, ideal for guests wishing to use their credit card to obtain cash for their entertainment desires. Nooksack Cage Manager Sharon Botteron announces December as Customer Appreciation Month, which kicked off with a "Free Fee Days" SmartAdvance promotion.

“We're inspired by the overwhelming results, and the bottom line for an operator is that SmartAdvance can materially increase revenue and reduce costs.”
"We believe customers come first," said Botteron. "Whether they are here for the first time or are frequent visitors to our property, Customer Appreciation Month will serve as a way for us to reward our guests who wish to obtain cash while visiting our property."

In just the first few days of the SmartAdvance promotion the Nooksack results have had dramatic positive results:

New customers are obtaining cash that have been historically opposed to paying fees, and
Increases of two-three times the average ticket by previous users of fee-based transactions.
Adds Sightline Payments Executive Vice President Sales, Diran Kludjian, "We're inspired by the overwhelming results, and the bottom line for an operator is that SmartAdvance can materially increase revenue and reduce costs.”

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